Stories tagged

Showbiz endorsers rule
in Philippine elections

IT IS the lawyer who knows the law, it is the fisherman who knows how to fish, and it is the architect who knows how to design buildings. So why should voters rely on celebrities in choosing whom to pick as their political leaders?

But perhaps “rely” is too strong a word. Still, there’s no sugarcoating the fact that in this country, celebrity endorsements have helped many a politician win. In far too many cases even, celebrities themselves have been voted into public office with little to show beyond their showbiz credentials.


Polls big business for
showbiz endorsers

THIS HAS become one star-studded election season, but few are under the delusion that artistas have suddenly been seized by profound political or social consciousness.

Longtime observers of the showbiz industry say it’s really mostly about money. “There’s not much principle involved,” says entertainment columnist Isah Red. “Usually, the talent manager handles the deal so the celebrity endorses (a politician) and there’s quid pro quo. But of course, no one will categorically admit that it’s like that.”

The showbiz press gets into politics

THE MEDIA have always been a major player in Philippine elections, more so now with the pervasiveness of television. But there is a twist in this year’s elections: the increasing influence of the entertainment media and of showbiz celebrities in the campaign. And that, of course, comes with a price tag.